Launch Strategies
eBay Women's Day
The brief was to do something different on social media for womens day, what we did was asked 3 of ebays women led businesses to send us voice recordings as interview for the younger generation as inspiration. Visually I went with a funky look with ebays variety of colors incorporating these ladies’ faces and also subtitles to what the voice note says.
Amazon Firestick
Amazon wanted to launch their tv firestick on social media showing everything that their app can do.
One of the concepts for this was to show the tv is nothing but furniture without the firestick.
Anker R50i
The brief was to launch R50i, anker TWS earbuds into the indian market, the concept was “for the i in you” that stood for individuality that the genz audience now cherishes in everything they do. We also created an infographic for the product with the RTBs.
Anker India Independence Day
Freedom is all about being able to do something without hesitation or being held back. Our phones without charge are just bricks that hold us hostage to the charger and the plug, with Ankers magnetic wireless charger, you’re free from the clutches of wires and plugs and you can power your freedom.
Anker India Q20i
We all get burnt out and need a recharge sometimes to get through the day, the Q20i was launched on social media as a break. Tap out of your hustle and take a minute to yourself before getting back to the grind.
Flipkart Wholesale HDFC Card
Flipkart introduces an HDFC credit card for wholesalers with multiple beneifts that were the selling point of the card, to show this, we made an infographic in grid form to go on their social media.
Edgeverve AI exploration
Edgeverve is a technology company that dabbles with AI. As a part of a bigge project we tried out some AI generated imagery for some of the posters.
